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Engaging Hairdressers in Pro-environmental Behaviours

Where: 

University of Surrey, 13 BB 04

When: 

Mar 18 2014 - 13:00
SLRG Lunchtime Seminar, 18 March 2014
Dr Denise Baden
School of Management, University of Southampton
 

A year-long project funded by the ESRC which asked hairdressers to consider how they could best diffuse greener practices to their clients, either by modelling of greener practices, or by explicitly passing on advice and information. Hairdressers converse with more people a day than almost any other profession, and thus are perfectly placed to help set more environmentally friendly norms and practices in hair care across the general population. Thus one salon may reach thousands of individuals.
 

For more information on Denise Baden and her work, visit her University website. A study review by Jo Confino can be found on the Guardian website. For enquiries please contact Gemma Birkett, the SLRG administrative co-ordinator.
 
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Please note that any views and opinions expressed in the seminar are those of the speakers and do not necessarily reflect the views of RESOLVE, SLRG, ESRC, Defra, The Scottish Government or the University of Surrey.
 
Image: courtesy of Antonio Zugaldia | flickr.com
 
Please note that any views and opinions expressed in the seminar are those of the speakers and do not necessarily reflect the views of RESOLVE, SLRG, ESRC, Defra, The Scottish Government or the University of Surrey - See more at: http://www.sustainablelifestyles.ac.uk/events/community-energy-saving#st...
Please note that any views and opinions expressed in the seminar are those of the speakers and do not necessarily reflect the views of RESOLVE, SLRG, ESRC, Defra, The Scottish Government or the University of Surrey - See more at: http://www.sustainablelifestyles.ac.uk/events/community-energy-saving#st...

 

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